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THE NEW ELISABETTA FRANCHI SS18 CAMPAIGN: BETWEEN NATURE AND FEMININITY A ranch brushed by the hot sun of the West America of the late 1800s, boundless fields of wheat and exquisite stretches of water: this is the setting for the new ELISABETTA FRANCHI Spring/Summer 2018 campaign. A woman of a romantic and resolute beauty, even more aware of her identity, is dressed in lightweight fabrics and refined transparencies offset by more rigorous and sensual looks. Her burgeoning femininity is plunged into a harmonious vortex with Mother Earth, where colours blend with the surrounding nature and the severity of black interrupts the idyllic poetry of sensuality. Star of the SS18 ADV campaign is the charming Devon Windsor, American model of magnetic appeal, riding confidently a magnificent black horse running towards freedom. In the video, set in a sun-drenched ranch, a woman is waiting for her lover looking at the horizon. For the second season in a row, Ellen Von Unwerth shoots the ELISABETTA FRANCHI SS18 campaign, capturing with great mastery all the nuances of a woman possessing a dualistic yet harmonious femininity.

Location: Nevada
Photographer: Ellen Von Unwerth
Model: Devon Windsor
Creative Director: Riccardo Ruini
Stylist: Simone Guidarelli
Hair Stylist: John Ruggiero
Make Up: Lisa Storey
Video: Alexander Seiler