Elisabetta Franchi

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      LA MIA BAMBINA SPRING-SUMMER SS24


      Elisabetta Franchi's Spring Summer 2024 La Mia Bambina campaign emphasizes once again the evolution of the brand's image.

      Elisabetta Franchi
      Elisabetta Franchi
      Elisabetta Franchi
      Elisabetta Franchi
      Elisabetta Franchi

      The "k-ID-s inside" originates from the concept of identity, on which the entire campaign is built, and with the play of the word ID in "kids," the aim is to tell the story of being a child through an introspective and suggestive lens.

      Elisabetta Franchi
       - Elisabetta Franchi

      The little girl is no longer conceived as a character who copies, but becomes the protagonist of a world of spontaneity, vulnerability and "imperfect" beauty.

       - Elisabetta Franchi

      A plunge into the childhood universe made of multiple facets and emotions, juxtaposed with some of the collection's most iconic looks.

      Elisabetta Franchi
      Elisabetta Franchi
      Elisabetta Franchi
      Elisabetta Franchi
      Elisabetta Franchi

      the kIDs inside

      Elisabetta Franchi
      Elisabetta Franchi
      Elisabetta Franchi
      Elisabetta Franchi

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