The glamorous side of the ‘70s FW 18/19 Campaign

NEW ELISABETTA FRANCHI
FALL/WINTER 2018-19 CAMPAIGN

The new ELISABETTA FRANCHI Fall/Winter 2018-19 campaign has been filmed in a 70ies style location. The protagonists take action in a vintage atmosphere enhanced by the wooden walls, and they present the outfits as colour explosions on the pale blue background of the hall. Tartan and maxi bows on the necklines are mixed with the brightness of the vinyl, sequins and laminated fabrics, creating impressive contrasts, where irony and sophistication coexist.

Lying down on the soft sofas and moquettes, or walking confident like sculptures, these fascinating protagonists express complicity and melancholy at the same time. Nadine Leopold’s charismatic beauty is a tribute to Monica Vitti: her blond hair and the blue shades on the eyes surrounded by a “rain of freckles”, clearly reminds the Italian (non) diva, who perfectly embodies the essence of the Fall/Winter 2018-19 collection.

A movie Star who have been able to inspire people, thanks to her charm, irony and sense of humour, being conscious that these qualities were the origin of her strength. The campaign is signed by one of the most prestigious names in the international fashion scene: Mariano Vivanco. The incredible talent of this photographer and film-maker in unveiling the natural soul of the subject is the highlight of the new Fall/Winter 2018-19 collection.

BACKSTAGE VIDEO