ELISABETTA FRANCHI SPRING/SUMMER 2020 ADVERTISING CAMPAIGN


The new Elisabetta Franchi SS2020 campaign is a journey on board of a luxury yatch towards new destinations to discover.

The protagonists state the feminine power through majestic poses, standing out with bright and sparkling looks on the blue sea, that merges with the sky. The outfits are inspired by a sophisticated cruise and they suit every moment of the timeless holiday atmosphere: light and floating fabrics come with stuctured garments evoking sailor uniforms. The colour palette calls to mind the sea shades, like cobalt and mint. Even details pay tribute to the navy style: anchors become jewel buttons and dresses are interwined with nautical ropes.
Like charming mermaids adorned with sequins the models walk the edge of a magnificent villa overlooking the sea, emanating their dynamic, effervescent and free spirit, typical of the Elisabetta Franchi woman.


LOCATION: Villa Aleste – Ibiza, Spain / Yacht Service Ibiza AMERCRAFT 88
MODELS: Luma Grothe & Camilla Christensen
PHOTOGRAPHER: Nima Benati
LAUNCH DATE: January 14th, 2020